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Screenshot from X/@NATOBy Laura Dhillon Kane / BloombergJuly 9, 2024 10:30 PM EDTLike most 75-year-olds, NATO needs some help reaching out to the younger generation. The military alliance is this week wrestling with such heady topics as the eventual accession of Ukraine and the ailing health of the octogenarian U.S. president. To stay rel stanley cup evant in the modern era, it has turned to a group of 20-something influencers to spread its message. The North Atlantic Treaty Organization invited 16 content creators from countries including the U.K., Germany and France with followings on TikTok, Instagram and other social-media platforms to attend its summit in stanley cup Washington on July 9-11. Another 10 influencers from the U.S. will come at the invitation of the U.S. Defense and State Departments.The move is an acknowledgment that the traditional media outlets, which are offering wall-to-wall coverage of the summit, may not be reaching Generation Z.It also shows how long-standing institutions like NATO increasingly need to think outside the box to bolster public support鈥攅specially at a time when former President Donald Trump and other Republicans have advocated for the U.S. to cut spending on European defense.The alliance paid for the content creators travel expenses stanley cup but doesnt exert any editorial control over their posts and wont pay them a fee, according to its spokesman Tom Peyre-Costa.He didnt confirm the names of the invited influencers, but the official NATO social media accounts feature a Nzxf Alibaba s Jack Ma May Have Bought The World s Second Most Expensive Home
Vitalik Buteri in San Francisco, California in 2017.David Paul Morris/Bloomberg via Getty ImagesBy Andrew R. ChowFebruary 17, 2022 9:37 AM ESTA version of this article was published in TIMErsquo newsletter Into the Metaverse. Subscribe for a weekly guide to the future of the Internet. You can find past issues of the newsletter here.The Ethereum ecosystem now moves trillions of dollars around the world, rivaling Visa in the size of its asset transfers. Itrsquo been the bedrock on which new types of finance DeFi , digital goods NFTs and digital organizations DAOs are being built. Its size and speed have forced traditional behemoths, fro adidas samba m governments, to tech companies to banks to scramble to keep up. But just nine years ago, Ethereum was only a dream in the mind of a 19-year-old adidas campus Russian-Canadian college student who slept on his friendsrsquo; futons and solved puzzles on long walks. So how did Ethereum spring from the mind of Vitalik Buterin and become the powerhouse it is today The journalist Laura Shinrsquo new book, The Cryptopians: Idealism, Greed, Lies and the Making of the First Big Cryptocurrency Craze, tells the story over 400 pages. As adidas samba og a former Forbes editor and the current host of the podcast Unchained, Shin is particularly well placed to tell this story. She interviewed more than 200 people for the book, who showed her recordings, photos, chat conversations, emails, and other documents to give her an inside look into Ethereumrsquo epic, messy rise.